Content calendars are structured to help you achieve content success on a daily, weekly and monthly basis. This schedule allows consistent engagement for your audience and followers on social media. Additional benefits include a multichannel approach to distribution, enhanced content due to planning, and measuring the strategy of promotion. Step 1 - ContentDecide on the ca...

I like to learn and keep up on many subjects, Social Media Marketing is one of them. In addition to reading books, magazines and blogs, I also like to listen to podcasts. In reading
18 Social Media Marketing Podcasts in Search Engine Journal where
Erin Robbins O'Brien compiled a list of digital and social media marketing podcasts, I realized I was missing out. Of this list of 18, I've only listened to 3.

How many have heard of, which do you like?

SEO, Search Engine Optimization, is necessary for helping potential customers find you on the Internet where there are millions upon millions of pages and sites are created daily. While SEO is not a new idea, it has changed throughout the years.  Google, Bing, Yahoo and others search engines influence how customer's searches reach your website based on how you've...